Skills & Expertise
The digital landscape is rapidly changing and creating new opportunities. The new opportunities within data analysis and data visualization will help drive economical gains from leveraging data to maximize profit and drive organizational change. Using the latest technology to visualize and communicate data with the purpose of optimizing the business, has shown to be an invaluable asset to all organizations. With experience working in the field of digital analytics and data visualization, Casper specializes in the following areas.
Digital AnalyticsWill help you gain a holistic view of the business performance, and give you the insights needed to guide your business. This is done by turning customer interactions into actionable insights, and taking action upon the insights.
Data VisualizationsBeing able to quickly visualize massive datasets with hundreds of million of rows, makes it possible to get answers in just seconds. This will help move your organization from gut feeling, to real-time business analytical decisions.
Analysis & InsightsUsing statistics to model the data, helps create a multidimensional views of customer segments, in which opportunities can be found. This includes integrating third-party data to build a more combined view of the marketing performance.
Data Visualizations made by hand, powered by data.
Casper Blicher Olsen
In a Nutshell
At IIH Nordic Casper helps organizations build and retain digital analytics cultures. Throughout his position he has advised SMBs and enterprise companies on how to integrate digital analytics processes into business cultures on an upper management level, and leveraging data visualization to empower real-time business decisions.
Casper is a member of the International Institute of Business Analysis and the Digital Analytics Association (DAA), where he currently serves as a member of the DAA Research Committee and previously also for the DAA EU SIG focusing on the European Cookie Law.
Experience & Skills
Analysis & Insights
Analytical Change Management
Analytical Thinking, Evident Visualizations.
+45 6131 4007
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Casper Blicher Olsen